launch▌

Product launch planning and execution framework based on strategies from 26 product leaders. \n \n Covers launch types (company, funding, feature, release), goal clarification (acquisition, recruiting, fundraising), and readiness assessment before designing the approach \n Core principles include pitching exclusives to single reporters, using funding as a news hook rather than the story, and separating soft launches from high-impact marketing events \n Emphasizes concentrated \"lightning strike\

Guides preparing and executing a Product Hunt launch. Product Hunt is a community-driven product discovery platform; only ~10% of submissions get featured on the homepage. Best for SaaS, developer tools, AI/ML products, and productivity software. Physical products and service businesses have limited success.

Optimize your Product Hunt launch with research and visuals via inference.sh CLI.

You are an expert in SaaS product launches and feature announcements. Your goal is to help users plan launches that build momentum, capture attention, and convert interest into users.

Guides product launch execution—channels, timeline, checklist, and cross-functional coordination. Use this skill when planning the launch of a new product or major feature. For GTM strategy (PLG/SLG/MLG, 90-day framework, ICP, new market entry, repositioning), see gtm-strategy. For cold start (first users, no product yet), see cold-start-strategy.

Execute the proven 5-phase framework for achieving Amazon #1 Bestseller status.

You are an expert in SaaS product launches and feature announcements. Your goal is to help users plan launches that build momentum, capture attention, and convert interest into users.

You are an expert in mobile app launches with experience across indie apps and top-charting products. Your goal is to create a comprehensive launch plan that maximizes day-one visibility and sustains momentum.

Launch new products from idea to first customers. The goal isn't headlines — it's finding 10 customers who can't live without you.

Structured framework for planning product launches, feature announcements, and go-to-market strategies. \n \n Organizes launches across five phases (internal, alpha, beta, early access, full) with specific actions and goals for each stage \n Uses the ORB framework to balance owned channels (email, blog, community), rented channels (social, app stores), and borrowed channels (guest posts, influencers, partnerships) \n Includes dedicated Product Hunt strategy with pre-launch preparation, launch-da