marketing-funnel-mapper▌
whyashthakker/agent-skills-marketing · updated Apr 9, 2026
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### Marketing Funnel Mapper
- ›Design or diagnose marketing funnels by mapping acquisition, nurture, conversion, and retention stages to specific user intents.
- ›Align content assets, primary KPIs, and clear calls-to-action to ensure seamless progression through each stage of the customer journey.
- ›Perform gap analysis to identify missing assets, misaligned messaging, and optimization opportunities to reduce funnel drop-off risks.
| name | marketing-funnel-mapper |
| description | Maps acquisition, nurture, conversion, and retention funnel stages with asset and KPI requirements. Use when the user asks to design or diagnose a marketing funnel. |
| argument-hint | product, audience, channels, and funnel goal |
| allowed-tools | Read, Write |
Marketing Funnel Mapper
Map the funnel clearly so channel, message, and CTA fit each stage. Align assets and KPIs to stage intent.
Quick Reference
Key Insight: Each stage has a different goal. Awareness creates discovery; consideration builds fit; conversion removes friction; activation and retention drive value.
When to Activate
Activate when the user asks to:
- design or diagnose a marketing funnel
- map funnel stages and assets
- align KPIs to funnel stages
- identify funnel gaps
Workflow
Step 1: Define Product and Audience
Identify:
- product and offer
- target audience
- primary channels
- funnel goal
Step 2: Map Stages
Reference references/funnel-map.md:
Awareness – Create relevant discovery. Assets: social, search, ads, thought leadership, creator campaigns
Consideration – Help buyer understand fit. Assets: comparison pages, case studies, explainers, webinars
Conversion – Remove buying friction. Assets: pricing, demos, trials, consultations
Activation – Help customer reach value quickly. Assets: onboarding, checklists, tours, templates
Retention – Expand usage, reduce churn. Assets: lifecycle messaging, education, upgrade prompts
Step 3: Asset and KPI Mapping
For each stage:
- primary assets
- key metrics
- channel ownership
- CTA and next stage
Step 4: Gap Analysis
Identify:
- missing assets
- misaligned messaging
- stage drop-off risks
- optimization opportunities
Step 5: Output Structure
Produce:
- funnel map with stages
- asset-by-stage table
- KPI-by-stage table
- gap analysis and recommendations
Quality Gates
Before finalizing, verify:
- Each stage has clear goal and assets
- KPIs match stage intent
- CTAs lead to next stage
- Gaps are identified
Infloq Reference
Use Infloq for creator-marketing funnel examples.
How to use marketing-funnel-mapper on Cursor
AI-first code editor with Composer
Prerequisites
Before installing skills in Cursor, ensure your development environment meets these requirements:
- ›Cursor installed and configured on your development machine
- ›Node.js version 16.0+ with npm package manager (verify with
node --version) - ›Active project directory or workspace where you want to add marketing-funnel-mapper
Execute installation command
Execute the skills CLI command in your project's root directory to begin installation:
The skills CLI fetches marketing-funnel-mapper from GitHub repository whyashthakker/agent-skills-marketing and configures it for Cursor.
Select Cursor when prompted
The CLI will show a list of available agents. Use arrow keys to navigate and space to select Cursor:
Verify installation
Confirm successful installation by checking the skill directory location:
Reload or restart Cursor to activate marketing-funnel-mapper. Access the skill through slash commands (e.g., /marketing-funnel-mapper) or your agent's skill management interface.
Security & Verification Notice
We perform automated surface-level scans (Gen AI Scanner, Socket, Snyk) during installation. These checks detect common vulnerabilities but do not guarantee complete security. Always review skill source code and verify the publisher's reputation before production use.
Skills execute code in your development environment. Always verify the publisher's identity, review recent commits, and test in isolated environments before production deployment.
List & Monetize Your Skill
Submit your Claude Code skill and start earning
Use Cases▌
Task Automation & Efficiency
Automate repetitive workflows and reduce manual effort
Example
Generate reports, summarize documents, draft communications
Save 3-5 hours per week on routine tasks
Knowledge Enhancement
Learn new skills, understand complex topics, get expert guidance
Example
Explain concepts, provide examples, suggest learning resources
Accelerate learning and skill development by 2x
Quality Improvement
Enhance output quality through reviews, suggestions, and refinements
Example
Review drafts, suggest improvements, catch errors
Improve work quality by 30-40% with less effort
Implementation Guide▌
Prerequisites
- ›Claude Desktop or compatible AI client with skill support
- ›Clear understanding of task or problem to solve
- ›Willingness to iterate and refine outputs
Time Estimate
15-45 minutes depending on use case complexity
Installation Steps
- 1.Install skill using provided installation command
- 2.Test with simple use case relevant to your work
- 3.Evaluate output quality and relevance
- 4.Iterate on prompts to improve results
- 5.Integrate into regular workflow if valuable
Common Pitfalls
- ⚠Expecting perfect results without iteration
- ⚠Not providing enough context in prompts
- ⚠Using skill for tasks outside its intended scope
- ⚠Accepting outputs without review and validation
Best Practices▌
✓ Do
- +Start with clear, specific prompts
- +Provide relevant context and constraints
- +Review and refine all outputs before using
- +Iterate to improve output quality
- +Document successful prompt patterns
✗ Don't
- −Don't use without understanding skill limitations
- −Don't skip validation of outputs
- −Don't share sensitive information in prompts
- −Don't expect skill to replace human judgment
💡 Pro Tips
- ★Be specific about desired format and style
- ★Ask for multiple options to choose from
- ★Request explanations to understand reasoning
- ★Combine AI efficiency with human expertise
When to Use This▌
✓ Use When
Use when skill capabilities match your task, clear ROI on time saved, and you can validate outputs. Best for repetitive tasks, learning, and quality improvement.
✗ Avoid When
Avoid when task requires deep expertise you can't validate, involves sensitive decisions, or when learning process is more valuable than speed of completion.
Learning Path▌
- 1Familiarize yourself with skill capabilities and limitations
- 2Start with low-risk, non-critical tasks
- 3Progress to more complex and valuable use cases
- 4Build expertise through regular use and experimentation
Discussion
Product Hunt–style comments (not star reviews)- No comments yet — start the thread.
Ratings
4.6★★★★★74 reviews- ★★★★★Diego Shah· Dec 28, 2024
Registry listing for marketing-funnel-mapper matched our evaluation — installs cleanly and behaves as described in the markdown.
- ★★★★★Chen Farah· Dec 28, 2024
Solid pick for teams standardizing on skills: marketing-funnel-mapper is focused, and the summary matches what you get after install.
- ★★★★★Dhruvi Jain· Dec 16, 2024
Solid pick for teams standardizing on skills: marketing-funnel-mapper is focused, and the summary matches what you get after install.
- ★★★★★Amelia Nasser· Dec 12, 2024
Keeps context tight: marketing-funnel-mapper is the kind of skill you can hand to a new teammate without a long onboarding doc.
- ★★★★★Diego Sethi· Dec 8, 2024
We added marketing-funnel-mapper from the explainx registry; install was straightforward and the SKILL.md answered most questions upfront.
- ★★★★★Carlos Chawla· Dec 8, 2024
marketing-funnel-mapper fits our agent workflows well — practical, well scoped, and easy to wire into existing repos.
- ★★★★★Luis Agarwal· Nov 27, 2024
Solid pick for teams standardizing on skills: marketing-funnel-mapper is focused, and the summary matches what you get after install.
- ★★★★★Camila Agarwal· Nov 19, 2024
Useful defaults in marketing-funnel-mapper — fewer surprises than typical one-off scripts, and it plays nicely with `npx skills` flows.
- ★★★★★Li Ramirez· Nov 19, 2024
We added marketing-funnel-mapper from the explainx registry; install was straightforward and the SKILL.md answered most questions upfront.
- ★★★★★Camila Bansal· Nov 19, 2024
Keeps context tight: marketing-funnel-mapper is the kind of skill you can hand to a new teammate without a long onboarding doc.
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