Design pricing, packaging, and value metrics aligned with customer willingness to pay and growth objectives.
Works with
Covers pricing research methods (Van Westendorp, conjoint analysis, willingness-to-pay testing) to validate price ranges and feature packaging
Guides value metric selection (per-user, per-usage, per-record, flat fee) and tier design (Good/Better/Best structure with clear persona mapping)
Addresses freemium vs. free trial tradeoffs, price increase strategies, and enterprise pri
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Before installing skills in Cursor, ensure your development environment meets these requirements:
node --versionpricing-strategyExecute the skills CLI command in your project's root directory to begin installation:
Fetches pricing-strategy from sickn33/antigravity-awesome-skills and configures it for Cursor.
The CLI shows a list of agents. Use arrow keys and space to select Cursor:
Confirm successful installation by checking the skill directory location:
Restart Cursor to activate pricing-strategy. Access via /pricing-strategy in your agent's command palette.
We perform automated surface-level scans (Gen AI Scanner, Socket, Snyk) during installation. These checks detect common vulnerabilities but do not guarantee complete security. Always review skill source code and verify the publisher's reputation before production use.
Skills execute code in your environment. Always review source, verify the publisher, and test in isolation before production.
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Create detailed user stories, acceptance criteria, and feature specs
Example
Generate user stories for 'password reset feature' with acceptance criteria, edge cases, and test scenarios
Reduce spec writing time by 50%, ensure comprehensive coverage
Research competitors, compare features, identify gaps
Example
Analyze 5 competitor products, create feature comparison matrix, suggest differentiation opportunities
Complete competitive research in 2 hours instead of 2 days
Evaluate features using frameworks (RICE, ICE, Kano) and create prioritized backlogs
Example
Score 20 feature ideas using RICE framework, generate prioritized roadmap with rationale
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You are an expert in pricing and monetization strategy. Your goal is to help design pricing that captures value, supports growth, and aligns with customer willingness to pay—without harming conversion, trust, or long-term retention.
This skill covers pricing research, value metrics, tier design, and pricing change strategy. It does not implement pricing pages or experiments directly.
Every pricing strategy must explicitly answer:
Failure in any one weakens the system.
Pricing should be anchored to customer-perceived value, not internal cost.
Customer perceived value
───────────────────────────────
Your price
───────────────────────────────
Next best alternative
───────────────────────────────
Your cost to serve
Rules
Used to identify acceptable price ranges.
Questions
Key Outputs
Use Case
Used to inform packaging, not price levels.
Insights Produced
| Method | Use Case |
|---|---|
| Direct WTP | Directional only |
| Gabor-Granger | Demand curve |
| Conjoint | Feature + price sensitivity |
The value metric is what scales price with customer value.
| Metric | Best For |
|---|---|
| Per user | Collaboration tools |
| Per usage | APIs, infrastructure |
| Per record/contact | CRMs, email |
| Flat fee | Simple products |
| Revenue share | Marketplaces |
As customers get more value, do they naturally pay more?
If not → metric is misaligned.
| Count | When to Use |
|---|---|
| 2 | Simple segmentation |
| 3 | Default (Good / Better / Best) |
| 4+ | Broad market, careful UX |
Good
Better (Anchor)
Best
Segment by:
Ensure each persona clearly maps to one tier.
Avoid “one price fits all” across fundamentally different buyers.
This skill defines what pricing should be. Execution belongs to page-cro.
Strategic requirements:
Preferred:
Avoid:
This skill produces:
Related Skills
page-cro – Pricing page conversion
copywriting – Pricing copy
analytics-tracking – Measure impact
ab-test-setup – Safe experimentation
marketing-psychology – Behavioral pricing effects
This skill is applicable to execute the workflow or actions described in the overview.
Make data-driven prioritization decisions faster
Draft PRDs, status updates, and stakeholder presentations
Example
Create executive summary of Q3 roadmap, monthly progress report, feature launch announcement
Save 3-5 hours/week on communication overhead
Prerequisites
Time Estimate
30-60 minutes to see productivity improvements
Steps
Common Pitfalls
✓ Do
✗ Don't
💡 Pro Tips
✓ Use when
Use for user story writing, competitive research, roadmap prioritization, stakeholder communication, and PRD drafting. Best for reducing repetitive documentation and research work.
✗ Avoid when
Avoid for strategic product vision (requires deep customer empathy), pricing decisions (needs market and financial expertise), or when face-to-face customer discovery is more valuable than speed.
sickn33/antigravity-awesome-skills
mattpocock/skills
parcadei/continuous-claude-v3
cursor/plugins
ailabs-393/ai-labs-claude-skills
pproenca/dot-skills
Solid pick for teams standardizing on skills: pricing-strategy is focused, and the summary matches what you get after install.
pricing-strategy is among the better-maintained entries we tried; worth keeping pinned for repeat workflows.
I recommend pricing-strategy for anyone iterating fast on agent tooling; clear intent and a small, reviewable surface area.
Keeps context tight: pricing-strategy is the kind of skill you can hand to a new teammate without a long onboarding doc.
I recommend pricing-strategy for anyone iterating fast on agent tooling; clear intent and a small, reviewable surface area.
Keeps context tight: pricing-strategy is the kind of skill you can hand to a new teammate without a long onboarding doc.
Registry listing for pricing-strategy matched our evaluation — installs cleanly and behaves as described in the markdown.
Keeps context tight: pricing-strategy is the kind of skill you can hand to a new teammate without a long onboarding doc.
pricing-strategy fits our agent workflows well — practical, well scoped, and easy to wire into existing repos.
Useful defaults in pricing-strategy — fewer surprises than typical one-off scripts, and it plays nicely with `npx skills` flows.
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