Skills for optimizing your app's App Store presence and building promotional strategies — from descriptions to comprehensive marketing campaigns.
Works with
AI-first code editor with Composer
Before installing skills in Cursor, ensure your development environment meets these requirements:
node --versionapp-storeExecute the skills CLI command in your project's root directory to begin installation:
Fetches app-store from rshankras/claude-code-apple-skills and configures it for Cursor.
The CLI shows a list of agents. Use arrow keys and space to select Cursor:
Confirm successful installation by checking the skill directory location:
Restart Cursor to activate app-store. Access via /app-store in your agent's command palette.
We perform automated surface-level scans (Gen AI Scanner, Socket, Snyk) during installation. These checks detect common vulnerabilities but do not guarantee complete security. Always review skill source code and verify the publisher's reputation before production use.
Skills execute code in your environment. Always review source, verify the publisher, and test in isolation before production.
Submit your Claude Code skill and start earning
Create detailed user stories, acceptance criteria, and feature specs
Example
Generate user stories for 'password reset feature' with acceptance criteria, edge cases, and test scenarios
Reduce spec writing time by 50%, ensure comprehensive coverage
Research competitors, compare features, identify gaps
Example
Analyze 5 competitor products, create feature comparison matrix, suggest differentiation opportunities
Complete competitive research in 2 hours instead of 2 days
Evaluate features using frameworks (RICE, ICE, Kano) and create prioritized backlogs
Example
Score 20 feature ideas using RICE framework, generate prioritized roadmap with rationale
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Skills for optimizing your app's App Store presence and building promotional strategies — from descriptions to comprehensive marketing campaigns.
Use this skill when the user:
Comprehensive marketing strategy advisor — describe your app and get a tailored promotional plan.
Generate compelling App Store descriptions that convert.
Plan App Store screenshot sequences with captions.
Optimize app title, subtitle, and keywords for search.
Professional responses to App Store reviews.
Apple Search Ads campaign strategy for indie developers.
Handle App Store rejections and prepare submissions to avoid them.
These generator skills produce code, metadata, and configuration for App Store features:
| Skill | Purpose |
|---|---|
generators/subscription-offers |
StoreKit 2 code for all subscription offer types |
generators/win-back-offers |
Win-back flow for churned subscribers |
generators/promoted-iap |
Promoted In-App Purchase setup |
generators/in-app-events |
In-App Event metadata templates |
generators/custom-product-pages |
Custom Product Page strategy and metadata |
generators/product-page-optimization |
A/B test plans for product page |
generators/featuring-nomination |
App Store featuring pitch templates |
generators/offer-codes-setup |
Offer code distribution strategies |
generators/pre-orders |
Pre-order setup and launch timelines |
generators/app-store-assets |
Asset specs for all App Store media |
marketing-strategy/SKILL.mdapple-search-ads/SKILL.mdrejection-handler/SKILL.mdMake data-driven prioritization decisions faster
Draft PRDs, status updates, and stakeholder presentations
Example
Create executive summary of Q3 roadmap, monthly progress report, feature launch announcement
Save 3-5 hours/week on communication overhead
Prerequisites
Time Estimate
30-60 minutes to see productivity improvements
Steps
Common Pitfalls
✓ Do
✗ Don't
💡 Pro Tips
✓ Use when
Use for user story writing, competitive research, roadmap prioritization, stakeholder communication, and PRD drafting. Best for reducing repetitive documentation and research work.
✗ Avoid when
Avoid for strategic product vision (requires deep customer empathy), pricing decisions (needs market and financial expertise), or when face-to-face customer discovery is more valuable than speed.
mattpocock/skills
parcadei/continuous-claude-v3
cursor/plugins
ailabs-393/ai-labs-claude-skills
pproenca/dot-skills
mattpocock/skills
I recommend app-store for anyone iterating fast on agent tooling; clear intent and a small, reviewable surface area.
app-store fits our agent workflows well — practical, well scoped, and easy to wire into existing repos.
app-store fits our agent workflows well — practical, well scoped, and easy to wire into existing repos.
Solid pick for teams standardizing on skills: app-store is focused, and the summary matches what you get after install.
app-store is among the better-maintained entries we tried; worth keeping pinned for repeat workflows.
app-store is among the better-maintained entries we tried; worth keeping pinned for repeat workflows.
app-store reduced setup friction for our internal harness; good balance of opinion and flexibility.
app-store has been reliable in day-to-day use. Documentation quality is above average for community skills.
Keeps context tight: app-store is the kind of skill you can hand to a new teammate without a long onboarding doc.
Keeps context tight: app-store is the kind of skill you can hand to a new teammate without a long onboarding doc.
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