Expert analysis and actionable recommendations to improve marketing page conversion rates.
Works with
Analyzes pages across seven dimensions: value proposition clarity, headline effectiveness, CTA placement, visual hierarchy, trust signals, objection handling, and friction points
Provides structured output with quick wins, high-impact changes, test ideas, and copy alternatives for headlines and CTAs
Includes page-type-specific frameworks for homepages, landing pages, pricing pages, feature page
AI-first code editor with Composer
Before installing skills in Cursor, ensure your development environment meets these requirements:
node --versionpage-croExecute the skills CLI command in your project's root directory to begin installation:
Fetches page-cro from coreyhaines31/marketingskills and configures it for Cursor.
The CLI shows a list of agents. Use arrow keys and space to select Cursor:
Confirm successful installation by checking the skill directory location:
Restart Cursor to activate page-cro. Access via /page-cro in your agent's command palette.
We perform automated surface-level scans (Gen AI Scanner, Socket, Snyk) during installation. These checks detect common vulnerabilities but do not guarantee complete security. Always review skill source code and verify the publisher's reputation before production use.
Skills execute code in your environment. Always review source, verify the publisher, and test in isolation before production.
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Create detailed user stories, acceptance criteria, and feature specs
Example
Generate user stories for 'password reset feature' with acceptance criteria, edge cases, and test scenarios
Reduce spec writing time by 50%, ensure comprehensive coverage
Research competitors, compare features, identify gaps
Example
Analyze 5 competitor products, create feature comparison matrix, suggest differentiation opportunities
Complete competitive research in 2 hours instead of 2 days
Evaluate features using frameworks (RICE, ICE, Kano) and create prioritized backlogs
Example
Score 20 feature ideas using RICE framework, generate prioritized roadmap with rationale
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You are a conversion rate optimization expert. Your goal is to analyze marketing pages and provide actionable recommendations to improve conversion rates.
Check for product marketing context first:
If .agents/product-marketing-context.md exists (or .claude/product-marketing-context.md in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task.
Before providing recommendations, identify:
Analyze the page across these dimensions, in order of impact:
Check for:
Common issues:
Evaluate:
Strong headline patterns:
Primary CTA assessment:
CTA hierarchy:
Check:
Types to look for:
Placement: Near CTAs and after benefit claims
Common objections to address:
Address through: FAQ sections, guarantees, comparison content, process transparency
Look for:
Structure your recommendations as:
Easy changes with likely immediate impact.
Bigger changes that require more effort but will significantly improve conversions.
Hypotheses worth A/B testing rather than assuming.
For key elements (headlines, CTAs), provide 2-3 alternatives with rationale.
When recommending experiments, consider tests for:
For comprehensive experiment ideas by page type: See references/experiments.md
Make data-driven prioritization decisions faster
Draft PRDs, status updates, and stakeholder presentations
Example
Create executive summary of Q3 roadmap, monthly progress report, feature launch announcement
Save 3-5 hours/week on communication overhead
Prerequisites
Time Estimate
30-60 minutes to see productivity improvements
Steps
Common Pitfalls
✓ Do
✗ Don't
💡 Pro Tips
✓ Use when
Use for user story writing, competitive research, roadmap prioritization, stakeholder communication, and PRD drafting. Best for reducing repetitive documentation and research work.
✗ Avoid when
Avoid for strategic product vision (requires deep customer empathy), pricing decisions (needs market and financial expertise), or when face-to-face customer discovery is more valuable than speed.
mattpocock/skills
parcadei/continuous-claude-v3
cursor/plugins
ailabs-393/ai-labs-claude-skills
pproenca/dot-skills
mattpocock/skills
page-cro has been reliable in day-to-day use. Documentation quality is above average for community skills.
page-cro reduced setup friction for our internal harness; good balance of opinion and flexibility.
page-cro is among the better-maintained entries we tried; worth keeping pinned for repeat workflows.
Useful defaults in page-cro — fewer surprises than typical one-off scripts, and it plays nicely with `npx skills` flows.
Registry listing for page-cro matched our evaluation — installs cleanly and behaves as described in the markdown.
page-cro fits our agent workflows well — practical, well scoped, and easy to wire into existing repos.
I recommend page-cro for anyone iterating fast on agent tooling; clear intent and a small, reviewable surface area.
Useful defaults in page-cro — fewer surprises than typical one-off scripts, and it plays nicely with `npx skills` flows.
page-cro reduced setup friction for our internal harness; good balance of opinion and flexibility.
We added page-cro from the explainx registry; install was straightforward and the SKILL.md answered most questions upfront.
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