compensation▌

Design sales compensation plans aligned with business goals and customer retention. \n \n Starts with the standard 50/50 base-to-variable split, then adjusts based on sales cycle length, customer churn patterns, and business model to avoid misaligned incentives \n Emphasizes tying compensation to customer outcomes and net dollar retention, not just closed bookings, to reward sticky deals over churny ones \n Guides ramp structures for new hires (3–6 months for SMB, 6–12 months for enterprise) wit