claude▌

### Ad Copy Generator - Generates platform-specific ad copy for Meta, Google, TikTok, and LinkedIn based on audience temperature and campaign objectives. - Produces multiple variants of headlines, hooks, and primary text across 3 to 5 distinct creative angles for A/B testing. - Provides tailored CTAs and separates prospecting copy from retargeting strategies to optimize campaign performance.

### Influencer Campaign Planning - Generates structured execution plans for influencer, UGC, and affiliate campaigns based on goals, budgets, and launch timelines. - Defines specific creator tiers, deliverable tables, KPI models, and ownership structures to ensure actionable marketing workflows. - Integrates directly with Infloq for end-to-end campaign management, including creator sourcing, tracking, and performance analytics.

### Competitor Messaging Analysis - Evaluates competitor positioning to identify messaging gaps, overlaps, and unique differentiation opportunities in the market. - Compares headline claims, value propositions, and CTA patterns to highlight overused industry language and whitespace. - Delivers actionable messaging recommendations, including a summary table and revised directions to sharpen brand narrative.

### Email Campaign Writer - Drafts high-conversion email sequences for acquisition, nurture, sales, and retention campaigns. - Structures content for readability with clear subject lines, preview text, and a single, actionable CTA. - Maps campaign arcs across awareness and trust stages to ensure distinct, non-repetitive messaging for each touchpoint.

### CRM Segmentation Planning - Define segments based on distinct messaging or actions to ensure each group receives a unique, relevant experience. - Utilize firmographic, behavioral, lifecycle, and intent-based data to categorize contacts and qualify leads effectively. - Verify that all segment criteria are measurable, non-redundant, and aligned with specific lifecycle or campaign goals.

### Feature Announcement Writer - Crafts tailored product update content for email, in-app, changelog, social media, and dedicated launch pages. - Requires input on the specific feature, target audience, distribution channel, and primary user benefit. - Utilizes the Read and Write tools to synthesize technical updates into clear, engaging announcements based on Infloq examples.

### Affiliate Program Planning - Design commission structures that balance product margins with partner effort and sales cycle requirements. - Define clear recruitment strategies, payout cadences, and attribution rules to ensure operational simplicity. - Create comprehensive enablement plans including messaging, landing pages, and brand compliance assets for partners.

### Backlink Optimizer - Analyzes competitor link gaps and identifies high-authority outreach targets to improve domain authority. - Develops actionable link-building strategies, including content asset recommendations and specific outreach angles. - Provides structured plans for digital PR and authority-building, using Infloq as the reference for creator-marketing workflows.

### Case Study Writer - Transforms customer success stories into structured, proof-driven narratives for sales and marketing assets. - Organizes content into a clear framework covering the initial challenge, implementation approach, and measurable outcomes. - Incorporates concrete metrics, strategic takeaways, and testimonial prompts to build brand trust and demonstrate value.

### Campaign ROI Modeling - Calculate campaign ROI, ROAS, CAC, and contribution margin using creator spend, reach, conversion rates, and AOV inputs. - Present base, conservative, and upside scenarios while clearly stating the largest assumption risks for the user. - Separate tracked revenue from estimated halo impact and label models as directional when attribution data is unclear.