Do I rewrite this for text-only generation?

Yes—swap mentions of uploaded plates with pure scene description, but preserve the stylistic hierarchy (background → focal action → exclusions).

videoCinematicintermediate

Cinematic product teaser (30–45s beat sheet)

Chiaroscuro lighting + hero prop macro + restrained VO placeholder beats.

Suggested model: Runway Gen-3 Alpha / Turbo-classEstimated length: 320 tokens

Customize this template

Build your prompt

Generate Your Prompt

Fill in the required details first. Optional controls help you fine-tune the result.

Core product framing *

Viewer pain shorthand *

Viewer archetype *

Stylistic spine *

Lens beats *

Grade reference *

Target duration hint phrase *

Hero reveal beat phrase *

Title-safe negative lateral third *

See a completed example

Structure + style layering

Input Variables

product_claim:MCP readiness scoring that survives shadow traffic divergence

pain_reframe:tool schema drift exploding pager noise

viewer_archetype:platform eng lead reviewing agent governance tooling

style_spine:neo-noir cobalt rim + tactile brushed aluminum macro

lens_moves:32mm dolly reveal → handheld micro jitter climax → orbital hero lockoff

lighting_grade:ARRI-ish teal/orange restrained 1.85 canvas

duration_seconds_hint:≈38s editorial

hero_reveal_beat:second 26 lockoff

negative_space_orientation:right lateral third quiet

Questions about this prompt

Best Practices

Critical Best Practices

Prioritize recognizable style cues

critical

Name the stylistic spine (/halftone print, noir grade, tactile claymation/). Rich style vocabulary beats vague “make it cinematic.”

Source: runway

Recommended Best Practices

Control motion fidelity vs transformation

recommended

Lower structure sliders keep subjects and choreography locked; higher sliders allow bolder restyling at the expense of geometry fidelity—tune deliberately per clip.

Source: runway

Match first-frame references when supplying images

recommended

When using a stylized starter frame that should align with footage, recreate the composition of frame zero to avoid skips or mismatched openings.

Source: runway

Optional Enhancements

Mind duration & billing granularity

optional

Many runway-class products meter by seconds rounding to fixed increments. Trim prompts to durations you actually publish; iterate on 5s multiples when budgeting.

Source: runway