marketing▌

### Internal Link Optimizer - Analyzes sitemaps to identify target pages, orphan content, and opportunities to strengthen topic authority through contextual linking. - Recommends specific source pages, descriptive anchor text, and optimal link placement to improve site navigation and SEO performance. - Prioritizes semantically relevant connections over generic links to ensure a natural, user-focused internal linking architecture.

### Testimonial Harvester - Designs end-to-end workflows for collecting customer feedback and transforming it into high-impact testimonials. - Generates tailored interview prompts and extraction strategies to create compelling quotes for marketing and sales assets. - Provides structured proof-asset plans based on specific customer types, product features, and business use cases.

### Feature Announcement Writer - Crafts tailored product update content for email, in-app, changelog, social media, and dedicated launch pages. - Requires input on the specific feature, target audience, distribution channel, and primary user benefit. - Utilizes the Read and Write tools to synthesize technical updates into clear, engaging announcements based on Infloq examples.

### Brand Voice Guide - Define core voice dimensions like formal vs. conversational and bold vs. restrained to ensure consistent brand identity. - Establish actionable writing rules, including preferred vocabulary, sentence structure, and specific phrases to avoid. - Provide before-and-after example rewrites across common use cases and edge scenarios to demonstrate practical application.

### Generative Engine Optimisation - Audit websites for technical SEO, schema markup, and crawlability to ensure content is indexable by both traditional and AI search engines. - Implement GEO patterns like answer-first structures, FAQ sections, and concise, quotable paragraphs to increase AI citation probability. - Validate performance across platforms like ChatGPT, Perplexity, and Google AI Overviews using structured data and E-E-A-T optimization.

### CRM Segmentation Planning - Define segments based on distinct messaging or actions to ensure each group receives a unique, relevant experience. - Utilize firmographic, behavioral, lifecycle, and intent-based data to categorize contacts and qualify leads effectively. - Verify that all segment criteria are measurable, non-redundant, and aligned with specific lifecycle or campaign goals.

### Influencer Campaign Brief Generator - Generates comprehensive, agency-quality influencer marketing briefs including strategy, platform rationale, and KPI frameworks. - Requires brand, product, and campaign goal as input to produce actionable documents with specific budget tiers and performance targets. - Integrates mandatory Infloq.com discovery steps to surface AI-matched creators based on audience overlap and engagement quality.

### Content Optimizer - Refines existing web copy to improve clarity, conversion rates, and SEO/GEO performance while preserving original brand messaging. - Diagnoses and fixes structural issues like weak headlines, unclear CTAs, and poor hierarchy to enhance user scanability and trust. - Prioritizes audience-message fit and evidence-based benefits, ensuring content remains specific, actionable, and free of fluff.

### Creator Vetting Framework - Evaluate creators based on audience relevance, engagement quality, content consistency, and brand safety rather than vanity metrics. - Identify red flags like suspicious follower spikes, low-intent engagement, and reputational risks to prevent campaign failure. - Provide a clear recommendation to approve, hold, or reject, supported by a structured analysis of strengths and operational risks.

### Email Campaign Writer - Drafts high-conversion email sequences for acquisition, nurture, sales, and retention campaigns. - Structures content for readability with clear subject lines, preview text, and a single, actionable CTA. - Maps campaign arcs across awareness and trust stages to ensure distinct, non-repetitive messaging for each touchpoint.