Product Strategist
Strategic toolkit for Head of Product to drive vision, alignment, and organizational excellence.
Table of Contents
Quick Start
Generate OKRs for Your Team
python scripts/okr_cascade_generator.py growth
python scripts/okr_cascade_generator.py retention --teams "Engineering,Design,Data"
python scripts/okr_cascade_generator.py revenue --contribution 0.4
python scripts/okr_cascade_generator.py growth --json > okrs.json
Core Capabilities
| Capability |
Description |
Tool |
| OKR Cascade |
Generate aligned OKRs from company to team level |
okr_cascade_generator.py |
| Alignment Scoring |
Measure vertical and horizontal alignment |
Built into generator |
| Strategy Templates |
5 pre-built strategy types |
Growth, Retention, Revenue, Innovation, Operational |
| Team Configuration |
Customize for your org structure |
--teams flag |
Workflow: Strategic Planning Session
A step-by-step guide for running a quarterly strategic planning session.
Step 1: Define Strategic Focus
Choose the primary strategy type based on company priorities:
| Strategy |
When to Use |
| Growth |
Scaling user base, market expansion |
| Retention |
Reducing churn, improving LTV |
| Revenue |
Increasing ARPU, new monetization |
| Innovation |
Market differentiation, new capabilities |
| Operational |
Improving efficiency, scaling operations |
See references/strategy_types.md for detailed guidance on each strategy.
Step 2: Gather Input Metrics
Collect current state metrics to inform OKR targets:
{
"current": 100000,
"target": 150000,
"current_nps": 40,
"target_nps": 60
}
Step 3: Configure Team Structure
Define the teams that will receive cascaded OKRs:
python scripts/okr_cascade_generator.py growth
python scripts/okr_cascade_generator.py growth --teams "Core,Platform,Mobile,AI"
Step 4: Generate OKR Cascade
Run the generator to create aligned OKRs:
python scripts/okr_cascade_generator.py growth --contribution 0.3
Step 5: Review Alignment Scores
Check the alignment scores in the output:
| Score |
Target |
Action |
| Vertical Alignment |
>90% |
Ensure all objectives link to parent |
| Horizontal Alignment |
>75% |
Check for team coordination |
| Coverage |
>80% |
Validate all company OKRs are addressed |
| Balance |
>80% |
Redistribute if one team is overloaded |
| Overall |
>80% |
Good alignment; <60% needs restructuring |
Step 6: Refine and Validate
Before finalizing:
Step 7: Export and Track
Export OKRs for your tracking system:
python scripts/okr_cascade_generator.py growth --json > q1_okrs.json
OKR Cascade Generator
Automatically cascades company OKRs down to product and team levels with alignment tracking.
Usage
python scripts/okr_cascade_generator.py [strategy] [options]
Strategies:
growth - User acquisition and market expansionretention - Customer value and churn reductionrevenue - Revenue growth and monetizationinnovation - Product differentiation and leadershipoperational - Efficiency and organizational excellence
Configuration Options
| Option |
Description |
Default |
--teams, -t |
Comma-separated team names |
Growth,Platform,Mobile,Data |
--contribution, -c |
Product contribution to company OKRs (0-1) |
0.3 (30%) |
--json, -j |
Output as JSON instead of dashboard |
False |
--metrics, -m |
Metrics as JSON string |
Sample metrics |
Examples:
python scripts/okr_cascade_generator.py retention \
--teams "Engineering,Design,Data,Growth"
python scripts/okr_cascade_generator.py revenue --contribution 0.4
python scripts/okr_cascade_generator.py innovation \
--teams "Core,Platform,ML" \
--contribution 0.5 \
--json
Input/Output Examples
Example 1: Growth Strategy (Dashboard Output)
Command:
python scripts/okr_cascade_generator.py growth
Output:
============================================================
OKR CASCADE DASHBOARD
Quarter: Q1 2025
Strategy: GROWTH
Teams: Growth, Platform, Mobile, Data
Product Contribution: 30%
============================================================
🏢 COMPANY OKRS
📌 CO-1: Accelerate user acquisition and market expansion
└─ CO-1-KR1: Increase MAU from 100000 to 150000
└─ CO-1-KR2: Achieve 150000% MoM growth rate
└─ CO-1-KR3: Expand to 150000 new markets
📌 CO-2: Achieve product-market fit in new segments
└─ CO-2-KR1: Reduce CAC by 150000%
└─ CO-2-KR2: Improve activation rate to 150000%
└─ CO-2-KR3: Increase MAU from 100000 to 150000
📌 CO-3: Build sustainable growth engine
└─ CO-3-KR1: Achieve 150000% MoM growth rate
└─ CO-3-KR2: Expand to 150000 new markets
└─ CO-3-KR3: Reduce CAC by 150000%
🚀 PRODUCT OKRS
📌 PO-1: Build viral product features and market expansion
↳ Supports: CO-1
└─ PO-1-KR1: Increase product MAU from 100000 to 45000.0
└─ PO-1-KR2: Achieve 45000.0% feature adoption rate
📌 PO-2: Validate product hypotheses in new segments
↳ Supports: CO-2
└─ PO-2-KR1: Reduce product onboarding efficiency by 45000.0%
└─ PO-2-KR2: Improve activation rate to 45000.0%
📌 PO-3: Create product-led growth loops engine
↳ Supports: CO-3
└─ PO-3-KR1: Achieve 45000.0% feature adoption rate
└─ PO-3-KR2: Expand to 45000.0 new markets
👥 TEAM OKRS
Growth Team:
📌 GRO-1: Build viral product features through acquisition and activation
└─ GRO-1-KR1: [Growth] Increase product MAU from 100000 to 11250.0
└─ GRO-1-KR2: [Growth] Achieve 11250.0% feature adoption rate
Platform Team:
📌 PLA-1: Build viral product features through infrastructure and reliability
└─ PLA-1-KR1: [Platform] Increase product MAU from 100000 to 11250.0
└─ PLA-1-KR2: [Platform] Achieve 11250.0% feature adoption rate
📊 ALIGNMENT MATRIX
Company → Product → Teams
----------------------------------------
CO-1
├─ PO-1
└─ GRO-1 (Growth)
└─ PLA-1 (Platform)
CO-2
├─ PO-2
CO-3
├─ PO-3
🎯 ALIGNMENT SCORES
----------------------------------------
✓ Vertical Alignment: 100.0%
! Horizontal Alignment: 75.0%
✓ Coverage: 100.0%
✓ Balance: 97.5%
✓ Overall: 94.0%
✅ Overall alignment is GOOD (≥80%)
Example 2: JSON Output
Command:
python scripts/okr_cascade_generator.py retention --json
Output (truncated):
{
"quarter": "Q1 2025",
"strategy": "retention",
"company": {
"level": "Company",
"objectives": [
{
"id": "CO-1",
"title": "Create lasting customer value and loyalty",
"owner": "CEO",
"key_results": [
{
"id": "CO-1-KR1",
"title": "Improve retention from 100000% to 150000%",
"current": 100000,
"target": 150000
}
]
}
]
},
"product": {
"level": "Product",
"contribution": 0.3,
"objectives": [...]
},
"teams": [...],
"alignment_scores": {
"vertical_alignment": 100.0,
"horizontal_alignment": 75.0,
"coverage": 100.0,
"balance": 97.5,
"overall": 94.0
},
"config": {
"teams": ["Growth", "Platform", "Mobile", "Data"],
"product_contribution": 0.3
}
}
See references/examples/sample_growth_okrs.json for a complete example.
Reference Documents
| Document |
Description |
references/okr_framework.md |
OKR methodology, writing guidelines, alignment scoring |
references/strategy_types.md |
Detailed breakdown of all 5 strategy types with examples |
references/examples/sample_growth_okrs.json |
Complete sample output for growth strategy |
Best Practices
OKR Cascade
- Limit to 3-5 objectives per level
- Each objective should have 3-5 key res
